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Because company [X] thinks the target for product [Y] is [Z]. That's my guess anyway. And I work in (and/or closely with) marketing. .edit: Come to think of
by richforrester 9y ago
Because company [X] thinks the target for product [Y] is [Z].
That's my guess anyway. And I work in (and/or closely with) marketing.
.edit:
Come to think of it, I want to elaborate on that.
Think about search engine optimisation. It's in a similar vein. "A guy walks into a bar, bars, pub, tavern, pulic house, irish pub, drinks, beer, acolhol, bar stool" etc.
My point is; people that are trying to sell 1 thing, might focus on reaching AS MANY PEOPLE AS POSSIBLE, over focussing on getting the right (but smaller) audience.
- paulie_a 9y agoThat happened in the late 90's with online ads. It's just weird that Facebook is a juggernaut of data collection and hasn't been capable of doing anything new or better for targeting ads
- richforrester 9y agoAgain, it's not Facebook. It's the companies using the platform. Don't blame the tool. Blame the person wielding it.
- paulie_a 9y agoSo Facebook as an advertising company has not made a better tool?