> If you want good advice, follow Jeff Atwood's post on the subject Ironically, the title of that post is the very click-baity "How To Achieve Ultimate Blog Su

> If you want good advice, follow Jeff Atwood's post on the subject Ironically, the title of that post is the very click-baity "How To Achieve Ultimate Blog Success In One Easy Step". More to the point, that post was written so long ago that it nearly pre-dates Twitter and Facebook. It preceded the shuttering of Google Reader by six years. Jeff has great writing advice for sure, but the way that content travels online has changed drastically. Does that excuse writing click bait titles? No. But the author wasn't advocating doing that.