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In my opinion, Tesla is a fantastic luxury car brand and will continue to be so (assuming they can continue to get funding for their plans). That said, I don't
by tardo99 9y ago
In my opinion, Tesla is a fantastic luxury car brand and will continue to be so (assuming they can continue to get funding for their plans).
That said, I don't think they will be able to compete in the midrange and economy segments. The competition is too fierce, and their key value proposition (their brand) isn't as helpful once you're dealing with budget-conscious consumers.
In my opinion, Tesla shouldn't have gone after the mid-market with the Model 3. They should have continued to compete against BMW, Mercedes, Porsche, etc. where they have a durable competitive advantage.
- neon_electro 9y agoDo you think the Model 3 competes with the BMW 3 Series/Audi A4?
- BoorishBears 9y agoI think the current model competes with the 5 series and loses
- mrtron 9y agoI do, and I think it will do very well against those over the next few years.
- gamblor956 9y agoIt depends on how you compare them. Based on driving performance (acceleration, braking, turn handling, etc.), the Model 3 arguably out-competes its in-class competition. Based on driving experience excluding performance (i.e., interior comfort, QC, etc.) it's worst-in-class. The interior furnishings are about equal to a Kia or Scion--both of which are in a different, less-expensive, class of cars. Tesla's QC is about on par with Dodge, which is not a compliment, as Dodge has consistently been a bottom-dweller in the reliability department for years. So it boils down to this: if you want an EV as your primary commuter vehicle, the Model 3 isn't it. If you want a Model 3 as a secondary car, it's probably worth it for the cool factor if Tesla's quality control improves but until then it's not worth it.