Interesting stuff. Here's what I would do if I were you: I would try to get it popular in a smaller niche community. Try to find an existing community on the In

Interesting stuff. Here's what I would do if I were you: I would try to get it popular in a smaller niche community. Try to find an existing community on the Internet that's currently looking for an alternative medium to communicate to what they currently have. There's always plenty of drama on the Internet so that shouldn't be to hard. Try to get them to use your site. This way, you could constantly have a number of users without achieving a critical mass. Later on, you can build on that by improvements and "marketing" and get more users. TLDR: I think if you're clever, there's no reason your could not get traction later on even if it fails to be a ground-breaking success right after launch.