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You're right. I compare the Cabot campaign to a glorified Facebook fan page with the added engagement of people doing things in real life around the Cabot brand

by shazow 16y ago

You're right. I compare the Cabot campaign to a glorified Facebook fan page with the added engagement of people doing things in real life around the Cabot brand. Lots more to move on from there. As I mention in another thread, we're working on building in Nike+ and other sensors so you can actually verify you did something. That's our next big step.

harscoat 16y ago
... to become "paypal for verified healthy actions" rather than '"evite" for healthy activities' http://blog.imoveyou.com/announcing-our-new-name-getupandmoveme-is-now http://blog.imoveyou.com/announcing-our-new-name-getupandmov...