The fact is that you have still to convince 1.000.000 people to use your product. If Internet was 100 billion just reaching 1/1000 of 1% would be huge. Because

The fact is that you have still to convince 1.000.000 people to use your product. If Internet was 100 billion just reaching 1/1000 of 1% would be huge. Because you are in a competition and if more people are there using the net, more competitors you have there trying to attract those people. And attracting people and convincing them to use your product is a difficult task. The steps toward one million are many. And IF you arrive there you still have to figure out what to do with your users. That's why I think having customers win hands down.