3 ms·

Yeah that's totally true. Costs have been skyrocketing and I'm not totally sure why.

• dragonwriter 9y ago
  Over time, studio have increased the share they demand of ticket sales in the early phase of movie releases, especially those expected to be blockbusters. In some case to 100%. So, theaters have to make even more of their money than they used to on later parts of the run, smaller films, and concessions, forcing (because of uniform pricing, which you could write entire articles about why it is the norm) all ticket prices higher, as well as concession prices higher. Plus, increased competition from more new media means that people who are indiscriminate in their entertainment choices are more likely to go elsewhere no matter what theaters do, so it's increasingly sensible to charge higher prices to the smaller share of the potential audience for whom the in-theater movie experience is a strong preference (and thus who are less price sensitive) rather seeking the broadest audience.