Pardot (B2B Marketing Automation SaaS) was afaik entirely bootstrapped and sold to ExactTarget (now SalesForce) for ~100M. https://www.saastr.com/a-real-life-sa

Pardot (B2B Marketing Automation SaaS) was afaik entirely bootstrapped and sold to ExactTarget (now SalesForce) for ~100M. https://www.saastr.com/a-real-life-saas-case-study-eloqua-marketo-pardot-there-are-3-different-paths-to-success-my-young-paduan/ https://www.saastr.com/a-real-life-saas-case-study-eloqua-ma...