Price breaks would be my guess. Famous names can get discounts in exchange for going public with the transition. I don't have evidence to back this up, but I ge

Price breaks would be my guess. Famous names can get discounts in exchange for going public with the transition. I don't have evidence to back this up, but I get the sense that Google offers the deepest discounts, possibly because AWS and Azure have more mindshare and Google wants to catch up.