4 ms·

Apple is famous for paying less for hardware than any other manufacture so I don't see how MSRP is pertinent.

faitswulff 9y ago
MSRP is what the customer can expect to pay, so gp is probably thinking of it from the consumer's perspective.
gonational 9y ago
Publicly traded corporations do not extend savings created from economies of scale to their costumers - they extend them to their shareholders.
- jackhack 9y ago
  They may, if competing on price, but that is a decision for C-level executive suite with direction from the Board.
pdpi 9y ago
Sure. But, from his numbers, if you were buying it at MSRP as a consumer, the $800 upgrade would cost you around $1100.
- tinus_hn 9y ago
  Except that if there are problems with the ssd and it was built in, it’s covered by the Apple warranty.
  - pdpi 9y ago
    So it's both cheaper and covered by Apple warranty (which tends to be quite good). Your point being?
    - olympus 9y ago
      It's not cheaper. $2000 is the price difference to go from the 2TB upgrade to the 4TB from Apple. $1100 is the price difference to go from 2TB to 4TB if you paid retail. Apple is getting all of the profit that a retailer would, plus an additional $900 profit on top of that. With the money you save you can self insure because the SSD isn't guaranteed to fail.
      - tkxxx7 9y ago
        What numbers are you looking at? I don't see how you follow this: > 1TB NVMe SSDs retail for $600+ and 2TB NVMe SSDs retail for $1700+. with this: > It's not cheaper. $2000 is the price difference to go from the 2TB upgrade to the 4TB from Apple. $1100 is the price difference to go from 2TB to 4TB if you paid retail.
        olympus 9y ago
        I misread the above post as prices for 2/4TB SSDs instead of 1/2 TB SSDs. My bad. The real difference between Apple and DIY is $300. On their configuration page, Apple's prices are +$800 to go to the 2TB SSD, and +$2800 to go to the 4TB SSD. That's a $2000 price jump to add 2TB. If I did it myself I could add 2TB for $1700. That means that Apple gets all the profit that a retailer would, plus $300. A $300 premium is still a little gougey from Apple considering it takes them all of five seconds to slap the extra SSD in on the assembly line.
        pdpi 9y ago
        Is it 2x2TB or 1x4TB, though? Obviously, it'd be cheaper to do 2x2, but there's a decent chance you're actually getting 1x4 on the iMac.
        olympus 9y ago
        The biggest NVME drive I can find is 2TB. Apple might be offering a 4TB option, but isn't that less good? You lose all your data at once instead vs losing half. I doubt they are hurting for real estate with that screen size, it might just be better to add another M.2 spot on the board. Then they wouldn't have to push manufacturing limits to source a 4TB drive and can get higher yield 2TB drives.

MSRP is what the customer can expect to pay, so gp is probably thinking of it from the consumer's perspective.

Publicly traded corporations do not extend savings created from economies of scale to their costumers - they extend them to their shareholders.

jackhack 9y ago
They may, if competing on price, but that is a decision for C-level executive suite with direction from the Board.

pdpi 9y ago

Sure. But, from his numbers, if you were buying it at MSRP as a consumer, the $800 upgrade would cost you around $1100.

tinus_hn 9y ago
Except that if there are problems with the ssd and it was built in, it’s covered by the Apple warranty.
- pdpi 9y ago
  So it's both cheaper and covered by Apple warranty (which tends to be quite good). Your point being?
  - olympus 9y ago
    It's not cheaper. $2000 is the price difference to go from the 2TB upgrade to the 4TB from Apple. $1100 is the price difference to go from 2TB to 4TB if you paid retail. Apple is getting all of the profit that a retailer would, plus an additional $900 profit on top of that. With the money you save you can self insure because the SSD isn't guaranteed to fail.
    - tkxxx7 9y ago
      What numbers are you looking at? I don't see how you follow this: > 1TB NVMe SSDs retail for $600+ and 2TB NVMe SSDs retail for $1700+. with this: > It's not cheaper. $2000 is the price difference to go from the 2TB upgrade to the 4TB from Apple. $1100 is the price difference to go from 2TB to 4TB if you paid retail.
      - olympus 9y ago
        I misread the above post as prices for 2/4TB SSDs instead of 1/2 TB SSDs. My bad. The real difference between Apple and DIY is $300. On their configuration page, Apple's prices are +$800 to go to the 2TB SSD, and +$2800 to go to the 4TB SSD. That's a $2000 price jump to add 2TB. If I did it myself I could add 2TB for $1700. That means that Apple gets all the profit that a retailer would, plus $300. A $300 premium is still a little gougey from Apple considering it takes them all of five seconds to slap the extra SSD in on the assembly line.
        pdpi 9y ago
        Is it 2x2TB or 1x4TB, though? Obviously, it'd be cheaper to do 2x2, but there's a decent chance you're actually getting 1x4 on the iMac.
        olympus 9y ago
        The biggest NVME drive I can find is 2TB. Apple might be offering a 4TB option, but isn't that less good? You lose all your data at once instead vs losing half. I doubt they are hurting for real estate with that screen size, it might just be better to add another M.2 spot on the board. Then they wouldn't have to push manufacturing limits to source a 4TB drive and can get higher yield 2TB drives.