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Yes you do. According to wired, [0] Disney paid Lucas Arts $4.5B, which half was cash. In 2016, [1] The Force Awakens made $1.54B globally. Maybe it's more n

Yes you do. According to wired, [0] Disney paid Lucas Arts $4.5B, which half was cash. In 2016, [1] The Force Awakens made $1.54B globally. Maybe it's more now. Lets say that the last Jedi manages the same success? Well, they made their money back and the new rumored trilogy. That's profit. When you can put Spiderman and the X-men in the same universe as the Avengers and do the next 20 or 30 super hero movies where one, two, three, four, etc characters from the universe makes an appearance? I'm pretty sure fans of whatever franchise will line up to throw money in seeing the movies. This really sounds like a no brainer to me. [0]: https://www.wired.com/2015/12/disney-star-wars-return-on-investment/ https://www.wired.com/2015/12/disney-star-wars-return-on-inv... [1]: https://www.hollywoodreporter.com/news/box-office-star-wars-force-852198 https://www.hollywoodreporter.com/news/box-office-star-wars-...

empath75 9y ago
They spent 52 billion on the merger.
- camiller 9y ago
  in stock
SyneRyder 9y ago
Also worth noting that Fox still owned the rights to the first Star Wars movie. It didn't come with the Lucasfilm acquisition: https://www.hollywoodreporter.com/news/tangled-rights-could-tie-up-384541 https://www.hollywoodreporter.com/news/tangled-rights-could-...
jchw 9y ago
But wait. $1.54B at the box office doesn't equal $1.54B in profit. Right?
- Spooky23 9y ago
  It’s indicative of how big a hit the movie is. They get a chunk of every toy, birthday hat, blanket, clothing item, etc that has Star Wars stamped on it.
- bovermyer 9y ago
  Right, but a large majority of it is. The film cost $445 million to make, including actors' salaries and marketing. That's over a billion in profit.
  - kgwgk 9y ago
    Exhibitors keep a large chunk of that $1.54bn.
    - runevault 9y ago
      The first few weeks mostly goes to the distributor, the longer it is in theater the more money the theaters make off of it, which is why Titanic was such a big deal for theaters.
CPLX 9y ago
Your math is impeccable. But I do wonder if someone is considering the possibility that people will get tired of superhero movies in the relatively near future and the whole concept will seem dated.
- JustSomeNobody 9y ago
  Considering it? Sure. Milking it until people are truly sick of them and then producing 3 more? Yes. Of Course.
- emodendroket 9y ago
  I've been hoping for this for... I mean it must be a decade now.
  - pessimizer 9y ago
    I thought I could wait out Britney Spears, and the entire industry became Britney Spears, and stayed Britney Spears.
- astura 9y ago
  It really doesn't matter because right now the MCU is a money printing machine and the lack of certain characters is a big pain point for some of the most dedicated fans, so they still have quite a bit of stream left. Movies continue to make money for years after they are released. I think it makes sense for them.

empath75 9y ago

They spent 52 billion on the merger.

camiller 9y ago
in stock

SyneRyder 9y ago

Also worth noting that Fox still owned the rights to the first Star Wars movie. It didn't come with the Lucasfilm acquisition: https://www.hollywoodreporter.com/news/tangled-rights-could-tie-up-384541 https://www.hollywoodreporter.com/news/tangled-rights-could-...

jchw 9y ago

But wait. $1.54B at the box office doesn't equal $1.54B in profit. Right?

Spooky23 9y ago
It’s indicative of how big a hit the movie is. They get a chunk of every toy, birthday hat, blanket, clothing item, etc that has Star Wars stamped on it.
bovermyer 9y ago
Right, but a large majority of it is. The film cost $445 million to make, including actors' salaries and marketing. That's over a billion in profit.
- kgwgk 9y ago
  Exhibitors keep a large chunk of that $1.54bn.
  - runevault 9y ago
    The first few weeks mostly goes to the distributor, the longer it is in theater the more money the theaters make off of it, which is why Titanic was such a big deal for theaters.

CPLX 9y ago

Your math is impeccable. But I do wonder if someone is considering the possibility that people will get tired of superhero movies in the relatively near future and the whole concept will seem dated.

JustSomeNobody 9y ago
Considering it? Sure. Milking it until people are truly sick of them and then producing 3 more? Yes. Of Course.
emodendroket 9y ago
I've been hoping for this for... I mean it must be a decade now.
- pessimizer 9y ago
  I thought I could wait out Britney Spears, and the entire industry became Britney Spears, and stayed Britney Spears.
astura 9y ago
It really doesn't matter because right now the MCU is a money printing machine and the lack of certain characters is a big pain point for some of the most dedicated fans, so they still have quite a bit of stream left. Movies continue to make money for years after they are released. I think it makes sense for them.