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How much analytical data could they need? I see Nielsen, quantserv, comscore, and Google.
by maukdaddy 16y ago
How much analytical data could they need? I see Nielsen, quantserv, comscore, and Google.
- theDoug 16y agoGood advertisers (read: more than AdWords) tend to require traffic verification from at least two of the first three providers you list. Google Analytics is likely for their own purposes. When you're selling page views and clicks by the thousand or million, you want to make sure you're not being ripped off.