Everyone is a user, and most are employees. So that doesn't really answer my question. Users need to be stored somewhere. The question is, is AD a good place to

Everyone is a user, and most are employees. So that doesn't really answer my question. Users need to be stored somewhere. The question is, is AD a good place to store them. AD is a standard, is flexible, and has been around a long time. So perhaps I should ask the question "Now that we have AWS SSO, why would I use Cognito?"