You say that, but you are in a minority. Most users just mindlessly click Allow. Its an amazing power - being able to appear on someones home screen instantly a

You say that, but you are in a minority. Most users just mindlessly click Allow. Its an amazing power - being able to appear on someones home screen instantly at anytime with any message - but a privilege. So having each notification be useful and actionable is key. In addition to not flooding them with too much frequency.