5 ms·

McDonalds has learned this lesson as well. People say they want healthy alternatives... but then the customers don't actually buy the healthy stuff. http://ww

• bluGill 9y ago
  While true, be careful how far you take this. My understanding (I don't know how to verify it) is that McDonalds knew all long that their salads would never sell well enough to pay for the costs of having them. They however rolled them out nationwide, and advertise. The salad itself isn't worth any of this (even though some of their salads are good and with the right dressing healthy), except that in an office there is often "that one person". By having something "that one person" will eat the rest of the office will have go for a team lunch at McDonalds. Thus the salad caused 4 other people to buy a big mac who otherwise would have eaten elsewhere. When trying to decide what to sell you need to consider these hidden details.
  • uhhhhhhh 9y ago
    There is a second factor. McDonalds is seen as unhealthy fast food relative to other fast foods (subway etc..) To combat this, they introduced a 'healthy' menu that makes people think mcdonalds isn't that unhealthy, they have salads and healthy options after all, so they're more likely to go in the first place. Once they get there, they'll order what they want, which isn't salad in the first place.
    • bluGill 9y ago
      McDonalds introduced their first salads many years before subway became a national chain. Of course current competition is a good reason to keep them, but it clearly can't be cited for the initial decision.
      • bryanlarsen 9y ago
        McDonald's first introduced salads in 1985, but their modern salads were introduced in 2005. Subway started franchising in 1968, started wide expansion in 1974, was on both coasts by 1978 and was inter-continental by 1984.
• javajosh 9y ago
  Well, why would you go to McDonalds for healthy food? That's like going to Vegas to work on your meditation practice. Another example is the MINI Cooper, which has somehow kept growing and now there are models just as large as the SUVs they were making fun of in their early marketing.
  • azhenley 9y ago
    One reason why I want McDonalds to have healthy food is because when I am traveling there is a McDonalds at nearly every exit, but the next restaurant with healthy-ish options may be 40 minutes away.
    • gambiting 9y ago
      When travelling across continent(Europe in this case) I am always 100% certain that McDonalds will have fresh food and that the staff speaks English. When you're spending 12 hours a day in a car you don't want to get food poisoning from random roadside restaurant or risk spending an hour waiting for your food or not being able to understand the menu. A BigMac is a BigMac everywhere. If they have a health-ish option, I will take that.
  • cr0sh 9y ago
    That kinda exists with the Hummer, too - the H1 was huge (essentially the AM General version made for consumers), the H2 was scaled down (essentially bodywork on a pickup truck frame), the H3 was even smaller. Maybe the H4 will be the size of an actual Mini Cooper?
    • Zak 9y ago
      You can buy something very similar to that: the Jeep Wrangler.
    • TheSoftwareGuy 9y ago
      I believe they stopped producing hummers quite awhile ago
  • 9y ago
• dawnerd 9y ago
  Needs to be across the menu change. Cant have a pretty sad looking salad sitting next to a big mac and fries. I'd love to see all fast food reduce their sodium. I believe Taco Bell said they were doing this over the next couple years.
  • cromulent 9y ago
    Fast food and others. Plenty of chefs pile on the salt. https://www.theguardian.com/lifeandstyle/wordofmouth/2013/aug/24/salt-chefs-laying-on-thick-health https://www.theguardian.com/lifeandstyle/wordofmouth/2013/au...