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The business plan is more along the lines of: 1. Recognize an under-served market segment with huge potential. 2. Build a product which fills that segment's n
by antongm 16y ago
The business plan is more along the lines of:
1. Recognize an under-served market segment with huge potential.
2. Build a product which fills that segment's need
3. Profit.
Our views on the East Coast tech scene are completely orthogonal to those goals.
- zackola 16y agoIn that case it's a bit odd you posted that on the adgrok blog.
- aberman 16y agowhat's the matter with you? I ask that seriously. Obviously their goal is to build a great product, and to get people to use it. They posted that article on the AdGrok blog because it drove a shit-ton of traffic and it received a ton of inbound links. Why wouldn't they capitalize on that? As far as the product is concerned, it's fantastic. I've been using it in private beta for a few weeks. I would bet on these guys in a heartbeat. Startups drive traffic and signups any way that they can, and their company name was hitting mainstream media before they even launched.
- zackola 16y agoFlamebait isn't a great marketing plan. When someone says adgrok now I think, "hm that's the guy who wrote the rant that New York's tech scene sucks", not "that's the company who built a great product that will be super useful to me and maybe even help me make money". Sure, my perception can be changed - Antonio seems like a decent guy, but why start with a negative perception of the company based on a largely personal rant? Maybe antonio can give us some signup stats to go with the wave of traffic? I'd certainly be curious about the effect it had, even if it was very general (up 4000%, etc.)
- antongm 16y agoTrue, but as (sometimes) thinking members of the startup community, we blog about things only tangentially connected to our product, but that we think the startup scene as a whole might find of interest. The amount of press we got on those posts was completely unexpected (cf. my follow-up post about our imploding blog server). A happy bonus maybe, but we'd rather people love us (or hate us) based on the product.
- hristov 16y agoSigh, I was just joking, obviously. I guess my sense of humor is kind of .... orthogonal to yours.