It may not be so much innocence as different cost considerations. In 1996 bandwidth was at far more of a premium than it is now, so even the modest demands of

It may not be so much innocence as different cost considerations. In 1996 bandwidth was at far more of a premium than it is now, so even the modest demands of Google AdSense would have had a much greater cost to the user. And certainly Hotmail remains slow, though not so much for lack of bandwidth anymore.