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I'm following the call for a clear pricing structure - I manage a lot of Adword accounts as part of my day job, and I'd be keen to look at anything that makes i

• antongm 16y ago
  Totally fair questions. We're taking a somewhat Radiohead position on it. What would you be wiling to pay for it? I'll tell you our thoughts on it so far: A tiered pricing structure, with a fixed monthly subscription fee. Probably starting somewhere around $20 for the smallest budgets, and going up from there. We'll set the tier price points wherever there seems to be obvious market segmentation. Really big power users, or agencies who are white-labeling our product, might get a more industry-standard percent-of-spend deal. Our view is that Mom-and-Pops might be wary of a percent-of-spend pricing model. That said, the small SEM shops of dubious quality, who are our real competition, commonly use a percent-of-spend pricing model. So we might have to go with that just to make it comparable. Even if that were true, we'd charge nowhere near the 15-20% of spend many SEM shops charge. So, worry not. You're not going to get used to our product, and then get screwed by us on price. We'll leave the first-dose-is-free business model to the enterprising young gentlemen around the 16th Street BART station in the Mission. Regards, Antonio. Btw, feel free to hit me directly with any customer/pricing ideas at antonio@adgrok.com.