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Greg posted a nice compilation of shady tactics used during the startup period of major internet companies at http://glinden.blogspot.com/2006/11/ruthless-enoug
by prs 16y ago
Greg posted a nice compilation of shady tactics used during the startup period of major internet companies at http://glinden.blogspot.com/2006/11/ruthless-enough-for-startup.html http://glinden.blogspot.com/2006/11/ruthless-enough-for-star...
A quick summary:
Facebook: Spammed Harvard Students
BitTorrent: Free Porn as Initial Bait
MySpace: Spammed >100M on Launch Date
It appears as if (slightly) shady techniques can give you the advantage you need to succeed.
- wmf 16y agoAnd let us not forget the more innocent days of 1996, when putting ads on free email was considered borderline shady: http://techcrunch.com/2009/10/18/ps-i-love-you-get-your-free-email-at-hotmail/ http://techcrunch.com/2009/10/18/ps-i-love-you-get-your-free...
- sprout 16y agoIt may not be so much innocence as different cost considerations. In 1996 bandwidth was at far more of a premium than it is now, so even the modest demands of Google AdSense would have had a much greater cost to the user. And certainly Hotmail remains slow, though not so much for lack of bandwidth anymore.
- nailer 16y agoBitTorrent's wasn't unethical or shady (unless you think all adult content is shady). They'd licensed the content - which was, IIRC, an kind of free teaser ad for 'LightSpeed' porn - which I remember as being an odd name for a porn site. Caused a huge fuss on Slashdot.
- nl 16y agoThe version I heard was that they got it off Usenet, where it had been posted by the supplier. Sounded like a sensible way to seed the service, really.
- jacquesm 16y agoThe interesting bit here is that that tactic did come back to haunt myspace, but in a different way than you'd expect. The guys that built youtube used the same tactic but by bitting myspace users to come and use youtube.
- nostromo 16y agoAccording to "Stealing MySpace" the guys that made MySpace were about as shady as they come: spyware, porn, spam, and snake oil about sums it up. Comparatively, spamming Harvard seems pretty innocent.