This would probably fall into the off-topic area considering the content of the site, but I am quite impressed about the fact that they bought this long-ass dom

This would probably fall into the off-topic area considering the content of the site, but I am quite impressed about the fact that they bought this long-ass domain and went along with it. Does this give insight into the fact that under certain circumstances, we are post-dotcom (as a critical tool for branding)? Their regular domain is quite long too: https://www.cardsagainsthumanity.com/ https://www.cardsagainsthumanity.com/ (and is definitely not as friendly to the eyes as something like: cah.[trendy-extension])