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They lowered the prices because they needed to sell a certain number for compliance reasons, so it was a better deal to sell them at a loss: Nissan says that l
by ec109685 9y ago
They lowered the prices because they needed to sell a certain number for compliance reasons, so it was a better deal to sell them at a loss:
Nissan says that lands the Leaf in a sweet spot between so-called compliance EVs—low-cost electrics with relatively limited range that manufacturers produce to meet certain regulations—and Chevrolet’s Bolt EV and Tesla’s Model 3, both of which offer greater than 200 miles of range but at a higher cost.
https://www.caranddriver.com/reviews/2018-nissan-leaf-first-drive-review https://www.caranddriver.com/reviews/2018-nissan-leaf-first-...
- dangrossman 9y agoThat'd be a plausible explanation if they didn't run the $10K discounts outside CARB states, which they did. There were no "compliance" benefits to offset any theoretical losses on those sales.