First off because when you give something away you can't write it off for a loss meaning they have to sell it for something which they are, $200. Do you have a

First off because when you give something away you can't write it off for a loss meaning they have to sell it for something which they are, $200. Do you have any idea on what it costs to manufacture a VR headset? Plus why would you want to kill the margins in the hardware business before it even starts? Usually margins are eaten when things get competitive. At the end of the day,incentives only work so much.