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Apparently, they are down 60 percent over the previous versions sales[1]. And their stock is tumbling from all sales. [1] https://www.eurogamer.net/amp/2017-11

Apparently, they are down 60 percent over the previous versions sales[1]. And their stock is tumbling from all sales. [1] https://www.eurogamer.net/amp/2017-11-20-star-wars-battlefront-2-physical-sales-down-60-per-cent-on-battlefront-1 https://www.eurogamer.net/amp/2017-11-20-star-wars-battlefro...

BoorishBears 9y ago
*Down 60 percent in physical sales Physical sales have been declining across the board. And their stock is at a 5 year high almost exactly 5 years after doom and gloom over how SimCity’s DRM debacle would end EA.
- deleted 9y ago
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- eppsilon 9y ago
  To be fair, the stock market in general is near all-time highs. I agree that SimCity didn't have much impact on its own though.
- harlanlewis 9y ago
  Physical sales down 60% yoy is far from the industry norm [1]: 2016: down 17% (5 percentage points) 2015: down 18% (8pp) 2014: down 13% (7pp) 2013: down 15% (8pp) (this isn’t a perfect comparison, because the battlefield number is change in count while the industry numbers are change in share, but it’s a starting point) (edit: despite the industry-wide decrease in share, physical sales have actually been increasing in count since 2013 [2], making the Battlefield decline in physical sales look even worse) Unless they significantly changed how they sell in different channels (news to me), there has to be something title-specific beyond delivery format cannibilazation going on. Hard to speculate if that’s primarily the PR backlash or a combination of things (title fatigue, short release cycle since last edition, quality…). I imagine EA is pretty resilient against a single title underperforming though, be it SimCity or Battlefield or whatever else. [1] https://www.statista.com/statistics/190225/digital-and-physical-game-sales-in-the-us-since-2009/ https://www.statista.com/statistics/190225/digital-and-physi... [2] https://www.statisticbrain.com/video-game-yearly-sales/ https://www.statisticbrain.com/video-game-yearly-sales/

BoorishBears 9y ago

*Down 60 percent in physical sales Physical sales have been declining across the board. And their stock is at a 5 year high almost exactly 5 years after doom and gloom over how SimCity’s DRM debacle would end EA.

deleted 9y ago
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eppsilon 9y ago
To be fair, the stock market in general is near all-time highs. I agree that SimCity didn't have much impact on its own though.
harlanlewis 9y ago
Physical sales down 60% yoy is far from the industry norm [1]: 2016: down 17% (5 percentage points) 2015: down 18% (8pp) 2014: down 13% (7pp) 2013: down 15% (8pp) (this isn’t a perfect comparison, because the battlefield number is change in count while the industry numbers are change in share, but it’s a starting point) (edit: despite the industry-wide decrease in share, physical sales have actually been increasing in count since 2013 [2], making the Battlefield decline in physical sales look even worse) Unless they significantly changed how they sell in different channels (news to me), there has to be something title-specific beyond delivery format cannibilazation going on. Hard to speculate if that’s primarily the PR backlash or a combination of things (title fatigue, short release cycle since last edition, quality…). I imagine EA is pretty resilient against a single title underperforming though, be it SimCity or Battlefield or whatever else. [1] https://www.statista.com/statistics/190225/digital-and-physical-game-sales-in-the-us-since-2009/ https://www.statista.com/statistics/190225/digital-and-physi... [2] https://www.statisticbrain.com/video-game-yearly-sales/ https://www.statisticbrain.com/video-game-yearly-sales/