To be fair though, it seams to me that they moved from one service that was providing 150% of what they need to another one, Google cloud, that is providing 90%

To be fair though, it seams to me that they moved from one service that was providing 150% of what they need to another one, Google cloud, that is providing 90% of what they need plus blueprint exemples on how to implement the 10% that are missing. If I'm not wrong this is totally reasonable, especially if it gives them the flexibility to mine this data the way they want, since it's really close to the core of their business.