It's really hard to make electromagnetic radiation perfectly parallel. If you shine a laser pointer at something far away, the dot gets bigger with distance.

It's really hard to make electromagnetic radiation perfectly parallel. If you shine a laser pointer at something far away, the dot gets bigger with distance. If you could send a perfectly parallel beam, it would effectively be an antenna with infinite gain. As far as I know, that's not possible but getting as close as you can is a good strategy. There's also antenna aiming limitations to consider -- it's possible to have too much gain if it exceeds your ability to point in the right direction. The opposite extreme is an isotropic radiator, which emits equally in all directions. (That isn't possible either, but it's a good theoretical baseline.) Antenna gain is usually described relative to an isotropic radiator. So, an antenna with a gain of 12dbi means that in the direction it sends its strongest beam, it's 12 decibels stronger than it would be if the antenna were an isotropic radiator.