Bit hypocritical of the publisher to be decrying intrusive analytics when their site is running Comscore and Chartbeat tracking. Not to bash the BBC – all web

Bit hypocritical of the publisher to be decrying intrusive analytics when their site is running Comscore and Chartbeat tracking. Not to bash the BBC – all web publishers are using this stuff and loads more. The BBC are unusually good actually, as their sites don't run adverts and all the adtech crap that comes with them. As someone who designs and builds websites, the data provided by platforms like Hotjar etc. are very useful. And the advertising stuff is required if you want to keep the lights on (unless you have another source of funding like the BBC). As a user I block it all with extreme prejudice.