Very exciting... Until you see your user base start shrinking. There is no way Graphcool can compete with Amazon in terms of software costs and efficiency. If

Very exciting... Until you see your user base start shrinking. There is no way Graphcool can compete with Amazon in terms of software costs and efficiency. If someone is already using other Amazon services like S3, SNS, etc... and they have to choose between a completely new third party service or Amazon's own; they will choose Amazon. If both software are compatible, companies will always choose the cheapest one. Amazon has the ability to price gouge the service down to $0 if it likes. Also, Graphcool is not the first and only service of its kind, there is also Apollodata (from the MeteorJS people).