The article makes it clear they are unveiling/announcing their plan/intent to develop this chip design. Follow the links to their website and it feels like they

The article makes it clear they are unveiling/announcing their plan/intent to develop this chip design. Follow the links to their website and it feels like they are so far from “ready” it hurts. TLDR: They are just getting PR for their not yet developed hardware designs, and they haven’t even explained who will be buying them.