I was merely pointing out that Apple was not immune to the paradigm; it isn't a bad thing but needs clear thought of the differences between the two platforms.

I was merely pointing out that Apple was not immune to the paradigm; it isn't a bad thing but needs clear thought of the differences between the two platforms. Windows 8 might have been a step back but 10 is a job damn well done imo. My only concern in computing is that of vendor lock in, on the desk/laptop/living room - I'm using a self assembled PC, Surface pro and Xbox One X and the integration is outright amazing but on the mobile side I have an iPhone and an Apple watch which can work very well with each other but not so well with the other ecosystem. Windows is trying to better work with non Windows devices since Satya whereas on the Mac side, anything but iPhone is (and has been) crapshoot. Cloud storage and syncing services (Google Photos, Drive/Dropbox) are godsend but I feel I've gotten way off point now.