Ah, but what if only half the people want to pay an extra $15 for Netflix? If they raise everyone's price by $15, the other half will cancel service or go to a

Ah, but what if only half the people want to pay an extra $15 for Netflix? If they raise everyone's price by $15, the other half will cancel service or go to a lower tier. So this won't work. However, without net neutrality, they can charge the Netflix-watchers $15 more and not charge the other people any more.