Full disclosure: I'm writing this comment when I should be working... ;) I think the advice is reasonable, but a little simplistic. It could all be roughly sum

Full disclosure: I'm writing this comment when I should be working... ;) I think the advice is reasonable, but a little simplistic. It could all be roughly summarized as "just buck up and get er' done," which isn't really that enlightening. More interesting, imho, would be something that provides insight into why our short term needs/wants often trump our long term goals, and why we can be so easily distracted. There are certain built in features of our cognitive landscape that I think are better tricked than simply countermanded via force of will. FWIW, one thing that sorta works for me is using a little tool called Temptation Blocker, which prevents me from running chrome/firefox for a set period of time. In cases where I have to google something work related, I'll have to open up IE, which is annoying and lacks my usual bookmarks. Although I can still find ways to cheat and go to brain candy websites -- just by grabbing my iPhone, for example -- it makes it difficult enough to help a little.