Yes, the answer, on a broad scale, will not be: let the customer pay more to comcast [1]. Because if they could raise the prices, they would already have done s

Yes, the answer, on a broad scale, will not be: let the customer pay more to comcast [1]. Because if they could raise the prices, they would already have done so. No, the additional value the want to extract comes from the other side, eating into their earnings. How would that play out with VPNs? Well, if netflix users would be forced to a) pay for a vpn and b) pay for comcast to allow the vpn to be fast, or not to any of that and just go with comcasts video service. So netflix will want to pay comcast so that their users don't jump ship. Comcast might let them, but even that is not a given. The real problem is not so much the lack of NN, it's the monopoly for the last mile. But without NN and no competition in the last mile service, we will have a problem. [1] Or any other ISP who has a monopoly in a large enough segment of the market.