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People with less formal education also equals Facebook and Internet. I had a startup that sold B2B2C products to restaurants. I had to train wiaters and cashier
by soneca 9y ago
People with less formal education also equals Facebook and Internet. I had a startup that sold B2B2C products to restaurants. I had to train wiaters and cashiers to use their product on their phone (as the customers would). Most of the times when I asked them to open the internet they would open Facebook app directly. They wouldn't understand "browser" or "chrome" either. When I clicked on the chrome icon for them, they would say "Oh, you mean Google??". And then I had to go on and explain that you could go to the URL field and type an specific address you of a site.
- raverbashing 9y agoB2b2c? Could you explain?
- soneca 9y agoA product that is "Business to Business to Consumer". It was a loyalty program for restaurants. I had to sell to the restaurants (B2B), but the main user was their customers (B2C).
- SOLAR_FIELDS 9y agoNever seen the term used before, but pretty sure it means Business to Business to Consumer i.e. they are a business that sells consumer facing software to other businesses. Example would be a POS (Point of Sale) system which I am guessing based on above anecdote is the family of software grandparent was referring to.
- BayesStreet 9y agoWith respect to the supply chain; business to business to consumer.
- anewhnaccount2 9y agoI guess this is something like a CRM, where you're primary customers are another business, but you're building something that's visible to their customers, so you're also trying to satisfy these end users.
- heymijo 9y agoThis is a good point and one that is recognized often here: there's a good chunk of internet users that are mobile only. That's an entirely different way to come up and learn technology than those of us who went through any variation of DOS > MS or Apple Desktops > Smartphones. Conjecture: the browser, if thought about at all by mobile users, is an afterthought to apps like FB, messaging, Youtube, etc.