You'd be surprised how effective this still is. I have used similar approach (scrapping data, uploading that into an ESP, using drip campaigns for reach out) in

You'd be surprised how effective this still is. I have used similar approach (scrapping data, uploading that into an ESP, using drip campaigns for reach out) in multiple sectors from selling mega expensive furniture in the B2B space (think interior designers, architects, boutique hotel owners) to orchestrating and activating new markets with "influencer" (hate that term) and affiliate marketing. "Competitors prospects" could be easily swapped for potential affiliates, influencers, partners, etc.