3 ms·
Not sure why this is front page on HN. It's basically "market to your competitors Twitter followers" which doesn't seem particularly interesting or insightful i
by ams6110 9y ago
Not sure why this is front page on HN. It's basically "market to your competitors Twitter followers" which doesn't seem particularly interesting or insightful in almost-2018.
- feynman112 9y agoYou'd be surprised how effective this still is. I have used similar approach (scrapping data, uploading that into an ESP, using drip campaigns for reach out) in multiple sectors from selling mega expensive furniture in the B2B space (think interior designers, architects, boutique hotel owners) to orchestrating and activating new markets with "influencer" (hate that term) and affiliate marketing. "Competitors prospects" could be easily swapped for potential affiliates, influencers, partners, etc.
- Semiapies 9y agoSome people here don't like to be reminded that their "disruptive concepts" are copy-and-pastes of what someone has already done, their websites are file-by-file rip-offs, and their only marketing idea is to harvest emails from better companies' customers.