Reading the article on mobile the first actual link to his store page is at the very end of the article. I don’t think he mentioned the name of it until the ver

Reading the article on mobile the first actual link to his store page is at the very end of the article. I don’t think he mentioned the name of it until the very end either. Isn’t it be better to start the article with something like “I made Ebony Spire”[1] which is a link to the store page or other part of a funnel then also have a few more links spread throughout the article? Obviously there is a Heisenberg like affect where maybe if the article is littered with links no one ends up liking it enough to share it, or they click through, say meh about the game and move on and fail build awareness of the game itself via this story about the developer behind it. 1: I’ll help him out and save everyone here a search: http://store.steampowered.com/app/725040/Ebony_Spire_Heresy/ http://store.steampowered.com/app/725040/Ebony_Spire_Heresy/ Also one fun little rule of thumb for telling how many copies a game has sold on steam that I’ve picked up over the years: Multiply the number of ratings in its store page (10 for this game) by 50. So 10*50 = 500 copies sold, pretty close to his target. Now obviously that’s a noisy indicator especially when the law of large numbers isn’t on your side but hopefully he’s doing better now.