>"If you like your cable company, you'll love what this does for the Internet, because it gives Internet service providers the same kind of control over content

>"If you like your cable company, you'll love what this does for the Internet, because it gives Internet service providers the same kind of control over content and price as cable operators have today." Except it's not, even. In the world of cable TV, the base cost is set by the content providers - the Disneys and such. With this, I guarantee you are going to see ISPs taking action on their own to tier websites and apps, pocketing the extra money, without input from nor payment to the sites which they intend to profit directly from.