How did AT&T go "all in" on the iPhone? I guess they probably marketed it in their stores, I never visited one, but they weren't allowed to sell the phone in th

How did AT&T go "all in" on the iPhone? I guess they probably marketed it in their stores, I never visited one, but they weren't allowed to sell the phone in their own commercials at all. By contrast, Verizon is the force entire behind "Droid" and have marketed it so well that most people seem to call all Android phones by that name.