I agree that the vast majority won't pay. 99% of people won't pay for news. 1% will pay for the WSJ or New York times. 0.001% pay $24,000 per year for a Bloombe

I agree that the vast majority won't pay. 99% of people won't pay for news. 1% will pay for the WSJ or New York times. 0.001% pay $24,000 per year for a Bloomberg terminal. I think search engines could differentiate similarly. Maybe they have and I just don't know about the good paid options.