> "Why would they have [spent money on the ads] if they didn’t believe it would have made a difference to the election?" Because, even though it likely didn't

> "Why would they have [spent money on the ads] if they didn’t believe it would have made a difference to the election?" Because, even though it likely didn't make a difference in determining the election winner, it has successfully created a lot of internal fighting in America. Very effective and such a low cost!