If you've got a leaky funnel: 1. Identify the steps of your funnel 2. Per each part of the funnel, understand how many people enter, how many people pass thro

If you've got a leaky funnel: 1. Identify the steps of your funnel 2. Per each part of the funnel, understand how many people enter, how many people pass through it and how many people leave. 3. Work on the parts of your funnel where people leave.