It makes sense because a lot of social media sites and search engines seem to reward 'quantity' more than quality, with those who post content on a regular basi

It makes sense because a lot of social media sites and search engines seem to reward 'quantity' more than quality, with those who post content on a regular basis doing better than those who don't. Unfortunately, that means the 'best' way to become popular in the media business is to throw quality out of the window and try and write as much shallow, junk as possible to cash in on the latest news trends and social media fads.