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TV and radio ads are sold by a limited amount of players at a local, regional, and national level. The ability to target smaller groups of consumers online that
by buttcoinslol 9y ago
TV and radio ads are sold by a limited amount of players at a local, regional, and national level. The ability to target smaller groups of consumers online that are more likely to be interested in the displayed ads is analogous to local/regional ads on some level.