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It's about time Facebook should start taking action against fake profile. They should make use of AI to separate them out.
by denisehilton 9y ago
It's about time Facebook should start taking action against fake profile. They should make use of AI to separate them out.
- CaptSpify 9y agoThey have every incentive to do the opposite though. Fake profiles still count towards ad-revenue because advertisers aren't calling Facebook out on their bullshit.
- sddfd 9y agoSounds like a competitor of Facebook should do it then..
- zanny 9y agoYou can't compete with mindshare on that scale. The network effects are ludicrous. People have made generally better products than Facebook for years that all wither because they don't have a billion people and everyone you already know on them. If Facebook were using an open protocol like Ostatus anyone could make a peer network that is better than Facebook and actually compete, but their userbase is entirely locked into their platform. On purpose, of course, thats why investors value FB so highly. Its entirely against their interests to enable competition.
- rdruxn 9y agolol - what competitor?
- Tsagadai 9y agoMore to that I think some advertisers benefit from a known gullible community. It would be quite easy (and unethical) for someone to make money out of targeted ads piggybacking on this sort of network.
- prostoalex 9y ago> Fake profiles still count towards ad-revenue How? Unless the fake profiles manage to generate significant amount of ad fraud along the way, the advertisers still end up paying for actions, not impressions. Why would an operator of a fraudulent network click on ads, sign up for third-party newsletters, install promoted mobile apps or do whatever else the dominant ad unit in his/her feed would promote?