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One thing that troubles me is why does a non profit open source browser buy premium offline ad space to promote itself? There's a huge "The new Firefox" ad in d
by maephisto 9y ago
One thing that troubles me is why does a non profit open source browser buy premium offline ad space to promote itself? There's a huge "The new Firefox" ad in down-town Berlin.
- Mathnerd314 9y agoThere's a non-profit Mozilla Foundation and a for-profit Mozilla Corporation. Presumably MoCo bought the ad.
- acdha 9y agoMozilla makes money from having users — it may be open-source but the developers still need to be paid. They don't have a captive audience like Windows or Google.com users to advertise on, so public ads seem necessary.
- pmoriarty 9y ago"Mozilla makes money from having users" Wait, how does that work again? Last I checked you couldn't deposit users at the bank or pay your rent with them.
- addicted 9y agoWhen a user searches Google from the Firefox toolbar (or Yahoo, or Bing) the relevant search engine pays them a little bit of money.
- fabrice_d 9y agoNot really "per search"... the deals are negotiated for N years. If that was per search Mozilla's finances would not be in such good shape, which could actually help them focus on chasing the right targets.
- r3bl 9y agoELI5 example: The more users you have, the more the search providers (like Google, Yahoo and Yandex) may pay you to be the default search provider in a certain region.
- ksk 9y agoWhy does it trouble you?
- maephisto 9y agoWasn't really aware about MoCo and their deals with all major search engines.