Upvoted, seconded, and added to my CV. I was just thinking, in reading that article, that one of the biggest obstacles to selling the HART stack to management

Upvoted, seconded, and added to my CV. I was just thinking, in reading that article, that one of the biggest obstacles to selling the HART stack to management types are the names. Can you really, with a straight face, imagine standing before a room full of grey-haired VPs and saying "yes, we want to implement this with Hadoop using Hive, Flume, Hue, Pig, Oozie, Avro, and Zookeeper." And then explain that "Hadoop" is named after a teddy bear.