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It took Facebook and Google a while to nail their advertising strategies. FB shares dropped down from an IPO price of $38 to less than $20 at one point. Its a

It took Facebook and Google a while to nail their advertising strategies. FB shares dropped down from an IPO price of $38 to less than $20 at one point. Its a very competitive climate and Snapchat needs to keep innovating, but I wouldn't write Snapchat off too early.

sjg007 9y ago
Snapchat+YouTube would be killer combo
dna_polymerase 9y ago
I remember the analysts opinion on Facebook pre-IPO. Virtually no revenue. One year later Facebook presented their first gains. While I was sure Facebook would be able to do it back then, I don't see it with Snap. They could profit from Snapcash though. How about integrating some Patreon-esque function where you can unlock private feeds by payment/subscription? For some art-forms that could really work out well.
- kss238 9y ago
  "art-forms"
QML 9y ago
I would say Snapchat is more similar to Twitter than it is to Google or to Facebook. Question is, what is there to incentivize a user to stay on the platform for a couple extra of minutes? I personally have no clue why Snapchat the company is so large — does it really need that many engineers or marketers to maintain an app that is essentially a messenger? The failed Spectacles experiment just seems to scream that this is a company with a lot of money and no clue what to do with it.
- username223 9y ago
  > The failed Spectacles experiment just seems to scream that this is a company with a lot of money and no clue what to do with it. Spectacles look exactly like Google Glass to me, though with a bit less creepy human thumb marketing... http://static2.businessinsider.com/image/5179166eeab8ead044000002-480/marc-andreessen-google-glass.jpg http://static2.businessinsider.com/image/5179166eeab8ead0440... All of the current surveillance capitalism companies seem to be flailing when it comes to doing anything beyond selling ads.

sjg007 9y ago

Snapchat+YouTube would be killer combo

dna_polymerase 9y ago

I remember the analysts opinion on Facebook pre-IPO. Virtually no revenue. One year later Facebook presented their first gains. While I was sure Facebook would be able to do it back then, I don't see it with Snap. They could profit from Snapcash though. How about integrating some Patreon-esque function where you can unlock private feeds by payment/subscription? For some art-forms that could really work out well.

kss238 9y ago
"art-forms"

QML 9y ago

I would say Snapchat is more similar to Twitter than it is to Google or to Facebook. Question is, what is there to incentivize a user to stay on the platform for a couple extra of minutes? I personally have no clue why Snapchat the company is so large — does it really need that many engineers or marketers to maintain an app that is essentially a messenger? The failed Spectacles experiment just seems to scream that this is a company with a lot of money and no clue what to do with it.

username223 9y ago
> The failed Spectacles experiment just seems to scream that this is a company with a lot of money and no clue what to do with it. Spectacles look exactly like Google Glass to me, though with a bit less creepy human thumb marketing... http://static2.businessinsider.com/image/5179166eeab8ead044000002-480/marc-andreessen-google-glass.jpg http://static2.businessinsider.com/image/5179166eeab8ead0440... All of the current surveillance capitalism companies seem to be flailing when it comes to doing anything beyond selling ads.