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I only used SnapChat a few times. From what I saw, it is a virtual message channel to make funny/silly face style communication with others, which is what many
by LiweiZ 9y ago
I only used SnapChat a few times. From what I saw, it is a virtual message channel to make funny/silly face style communication with others, which is what many 10-19 yo need. And I actually did a simple analysis to explore some fundamental needs for that age group based on where their activities happens. And the communication method SnapChat and similar services offer fit what they want perfectly when being used as a massager. As long as they can hold that ground tight, they still have chances.
Also, Tencent just acquired some portion of SnapChat's equities. It has very strong and long track record and experience to make a lot of money from that age group, though in a different culture settings. It might be a 50/50 bet. Unfortunately, I'm too poor to buy in their stocks now and bet on the mid term.