For random criminals, you are right, ROI is low. But Data in Transit protection is essential to prevent targeted attacks, whether it is attempt at data intercep

For random criminals, you are right, ROI is low. But Data in Transit protection is essential to prevent targeted attacks, whether it is attempt at data interception or whacking your device with an exploit to steal information off it (continuously if desired). It may not be in everyone’s threat model, but it is definitely very important and provides real world security.