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I am very curious how do they track blogs about them: special software? subscribe search result as feed? or simply do manual search every x minutes?
by yawl 19y ago
I am very curious how do they track blogs about them: special software? subscribe search result as feed? or simply do manual search every x minutes?
- iamdave 19y agoI think from the context this gentleman just has a few RSS feeds going on, and scours the web just like you and I to see what people are saying. Doubt there's any sophisticated team of people who just sit on the web looking for the phrase "comcast"
- astrec 19y agoMost media monitoring companies offer an online component these days. To answer your question - all of the above and more (including the Mk I. Eyeball.)
- LogicHoleFlaw 19y agoMedia monitoring companies are having a renaissance right now with the rise of blogs and web media. The individuals I know working at such companies said that they've been on hiring binges for the past several years. Yes, these are professional google searchers, looking for keywords and new hits on customers' brands.
- pg 19y agoMaybe Twitter finally has a business model here.
- rokhayakebe 19y agoagreed. "build something enough people want" and the money will follow. never failed so far.
- shawndrost 19y agoHow might they implement this without otherwise compromising their current free/open model? TOS on the data, asking that commercial users pay? Premium version for company representatives?
- astrec 19y agoOr Tweetscan etc. has a business model and Twitter commercializes their API taking the cream off the top. Twitter is bigger than we imagine.
- andrewf 19y agoFor Twitter: http://tweetscan.com/rss.php?s=yourcompanyname http://tweetscan.com/rss.php?s=yourcompanyname